Case Study

133% Lead Growth for a Website Design Agency with Lower CPL

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+133.1%increase in leads vs the previous 91 days

★5.0 rating
Google reviews

-30%Cost Per Lead

Overview

Case Study Overview

Client goal: Increase lead volume while maintaining a low cost per lead (CPL).

Industry

Service-Based Business (Website Design Agency Leads)

Client Goal

Increase lead volume while maintaining a low cost per lead (CPL).

Campaign Period

April 2024 – June 2024

Results

The Numbers Behind the Campaign

958Leads Generated↑ 133.1% increase from the previous 91 days

£0.31Cost Per Lead (CPL)↓ 30.4% decrease compared to the previous period

£292.71Ad Spend↑ 62.2% higher than the previous period

Strategies Implemented

Ladhar Enterprise’s local SEO company services stand out because of our data-driven approach, customized strategies, and commitment to ongoing support. Here’s why our services deliver results:

Local SEO Foundations

We tightened up the business profile, location signals and on-page basics so the agency showed up for the searches that matter to nearby buyers.

Keyword & Intent Research

We targeted high-intent searches from people already looking for a web design partner, rather than chasing broad, low-quality traffic.

Targeted Ad Campaigns

Ads were built around clear offers and tight audiences, then tested and refined so spend went to the creative that produced leads.

Conversion-Focused Landing Pages

Fast, simple pages with a single clear call to action made it easy for visitors to enquire.

Data-Driven Optimisation

We tracked every lead, reviewed cost per lead week by week and moved budget towards what was working.

Ongoing Support

Regular reporting and a dedicated team meant the campaign kept improving instead of plateauing.

Next Step

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